Michael Farrant is the Multimedia Manager for the Tampa Bay Super Bowl LV Host Committee. In this role, he assists the Host Committee marketing team with day-to-day planning and execution of all multimedia initiatives, including public relations/communications, website, video creation, media buys as well as other new and traditional media.
Michael joined the Tampa Bay Sports Commission (TBSC) on December 15, 2012 as the organization's Multimedia Specialist and in 2019, he was promoted to Multimedia Manager. A content curator for the Sports Commission, Farrant is responsible for showcasing the Sports Commission's ever-growing story, both regionally and nationally, via multiple creative outlets including, design, digital, social, public relations and other traditional and new media's.
Michael joined the Sports Commission after spending five years as a Manager of Athletic Communications at Saint Leo University, and played a marketing role in a plethora of major Tampa Bay sporting events including, two NCAA Women's Final Four's, the 2017 College Football Playoff National Championship, Frozen Four, NHL All-Star Game, WrestleMania 36 and Super Bowl LV
Michael graduated from Saint Leo University in 2007 with a degree in Sport Management. He currently resides in Tampa, FL, with his wife, Jen, and his son, Lucas.